A ground-breaking collaboration has been announced in the web3 gaming space, as Helika, a project aimed at empowering game studios to develop and optimize their offerings, has entered into a strategic partnership with Notcoin, a prominent web3 community.
The goal of this partnership is to transform user acquisition (UA) strategies by combining resources to benefit both traditional and web3 gaming studios, potentially bypassing traditional advertising channels.
Helika, known for its innovative solutions to help game developers scale their operations, is a perfect match for Notcoin’s extensive reach, with over 9 million off-chain and 2 million on-chain holders. The synergy between these two entities is set to revolutionize gaming promotion and community engagement, setting a new standard for the industry.
The collaboration introduces an integrated product offering that combines Helika’s advanced tools such as Helika Attribution, Engage, and Analytics with Notcoin’s questing platform. This integration aims to enhance the gaming experience by improving user acquisition and engagement metrics, crucial for the success of any game in the highly competitive market. The objective is to provide a more targeted and effective marketing approach that could reduce costs and increase the precision of advertising efforts.
Inal Kardan, Gaming Lead at the TON Foundation, expressed excitement about the partnership’s potential impact on the gaming sector. “The joint efforts of Helika and Notcoin promise to usher in the next generation of gaming on platforms like Telegram,” he stated.
As part of this strategic alliance, the first five customers to utilize these integrated solutions are already participating in a testnet phase, showing the proactive steps taken by both Helika and Notcoin to ensure the effectiveness of their joint offerings.
This initiative not only highlights the partners’ commitment to driving innovation but also marks a critical step towards creating a more interconnected and efficient ecosystem for the gaming community.