Stream has recently announced a fresh collaboration with Azarus, a well-known Web3 layer specializing in game streaming services. This partnership aims to bring together the streaming and gaming communities, offering interactive and engaging digital experiences to consumers.
Azarus has established itself in the market with its interactive overlay feature, utilized by platforms like Twitch for playable ads. Through this technology, Azarus has distributed over $2 million in rewards and engaged nearly 500,000 players simultaneously in top Esports and gaming events. The collaboration with Stream will focus on enhancing these interactive experiences.
The platform is set to expand beyond Twitch, connecting various streaming networks while prioritizing deep engagement with the audience. Recently acquired by Animoca Brands, Azarus is now part of the Metaverse streaming landscape, benefiting from Stream’s expertise in developing community-driven dynamic content.
This strategic alliance aims to bridge the gap between fans, creators, and gamers, offering comprehensive interactive experiences and fostering meaningful interactions. Azarus has a strong presence on major Twitch streams, featuring game releases like Assassin’s Creed, Esports competitions such as Capcom Pro Tour, and events like the Streammer Awards. As a Twitch partner, Azarus will leverage Stream’s product to enhance user experiences, linking streaming networks and providing a solid foundation for communicative streams.
The platform is focused on onboarding a wide range of streamers to build a robust audience network. This new partnership will unlock opportunities for streamers in terms of rewards and community engagement. Azarus’ founder and CEO, Alex Casassovici, expressed excitement about this collaboration, noting that it aligns with the vision of creating interactive stream content through a distributed, permissionless, and open approach.