In the fast-paced world of digital technology, only a few visionaries can merge disparate fields to create groundbreaking innovations. Toshiyuki Otsuka, the founder of SNPIT and CEO of Gallusys Co. Ltd., is one such individual. With a diverse background ranging from CRM consulting to blockchain development, Toshiyuki continuously pushes the boundaries of what’s possible.
SNPIT, the world’s first Snap-to-Earn platform, is the culmination of Toshiyuki’s experience and vision. By blending photography, Game-Fi, and blockchain technology, SNPIT offers a unique platform that allows users to monetize their photography through Camera NFTs. This innovative approach not only enhances user experience but also creates new opportunities for photographers worldwide.
In this exclusive interview, Toshiyuki Otsuka shares the journey that led to the creation of SNPIT, the challenges and strategies involved in global expansion, and his vision for the future of digital photography and blockchain integration. Let’s delve into the mind of this true innovator and explore the exciting potential of SNPIT.
Q1. Can you tell us about the journey that brought SNPIT to life and what inspired you to combine photography, Game-Fi, and blockchain technology?
Photography has the power to change lives by offering new perspectives and experiences. I believe that even small decisions or chance encounters can be catalysts for significant life changes. I hope that SNPIT can be such a catalyst, marking a before and after in people’s lives.
Before SNPIT, we developed Pictier, a photo-sharing app that aimed to connect people through images. The success of Pictier inspired me to integrate gamified elements and blockchain into photography. Our goal was to create a platform where users could capture moments, engage in activities, and earn rewards in a secure ecosystem. The combination of photography, gamification, and blockchain felt natural, offering users a new way to enjoy photography while earning real value.
Q2. SNPIT is expanding globally. What strategies and markets are you focusing on for this expansion?
Expanding beyond Japan is an exciting journey for SNPIT. We are targeting markets enthusiastic about blockchain and digital innovation, such as Korea, MENA, and English-speaking countries. Our strategy includes localizing marketing efforts, partnering with KOLs and communities, and refining the platform based on user feedback to build a strong community in each market.
Q3. What challenges have you faced in expanding SNPIT internationally, and how have you tackled them?
Expanding internationally has brought unique challenges, including establishing a local presence, overcoming communication barriers, building trust, and adapting to user preferences. We have addressed these challenges by partnering with local influencers, focusing on clear communication, showcasing success stories, and staying responsive to user feedback.
Q4. How does the Snap-to-Earn model work, and how does it integrate Game-Fi with photography?
The Snap-to-Earn model combines photography, gaming, and rewards. Users share photos using Camera NFTs, unique digital assets representing virtual cameras. By participating in battles and competitions, users earn points to upgrade their cameras and improve photo quality, creating a dynamic and engaging environment that rewards creativity and skill.
Q5. How do Camera NFTs function in the SNPIT ecosystem, and what benefits do they offer?
Camera NFTs are essential in SNPIT, representing virtual cameras with unique attributes. Photographers can use them to participate in the Snap-to-Earn model, earning rewards based on photo quality. Camera NFTs provide a way for photographers to monetize their work, engage with a global community, and enhance their equipment continuously.
Q6. How do you ensure that all users, regardless of their familiarity with Game-Fi, can enjoy SNPIT?
We prioritize user experience by providing intuitive interfaces, step-by-step guides, and community support. Our goal is to make SNPIT accessible to everyone, regardless of their experience with Game-Fi or blockchain technology, lowering the barrier to entry into the blockchain world.
Q7. How do $SNPT tokenized earnings work, and how can photographers unlock value through their contributions?
In the SNPIT ecosystem, users earn SNPIT Points by participating in the game. Camera NFTs ensure the authenticity of uploaded photos, allowing users to earn rewards based on photo quality. By earning $SNPT tokens, photographers can monetize their contributions and unlock value within the platform.
Q8. What inspired the creation of the “World Repository,” and how does it enrich the SNPIT platform?
The “World Repository” aims to create a decentralized database of authentic photographs with timestamps and location data. By leveraging blockchain technology, it provides a secure and transparent content library for various applications, including cultural preservation and environmental monitoring, enhancing the value of the SNPIT platform.
Q9. How does DePIN technology enable users to document, share, and utilize visual data on the blockchain?
DePIN technology ensures that photos uploaded to SNPIT are time-stamped and geo-tagged, creating verifiable records of authenticity. This technology, combined with Camera NFTs, enhances user experience by providing accurate, secure, and transparent visual data that can be used for various applications.
Q10. How do you maintain the accuracy and integrity of timestamps and location data in the World Repository?
By integrating advanced geotagging and time-stamping technologies with blockchain’s immutable ledger, we ensure the accuracy and integrity of data in the World Repository. Regular audits and validations maintain data integrity, ensuring that users can trust the information stored in the repository.
Q11. What future developments can users expect from SNPIT?
Users can look forward to enhanced features for Camera NFTs, expanded gamification elements, and new ways to earn and utilize SNPIT Points and $SNPT tokens. Partnerships with other platforms will broaden the use cases for the World Repository, offering a dynamic and rewarding experience for users.
Q12. How do you see SNPIT influencing the future of photography and blockchain integration?
SNPIT aims to revolutionize photography by integrating it with blockchain technology, offering users full ownership and control over their work. By ensuring transparency, security, and a fair distribution of value, SNPIT reshapes how we interact with digital photography and blockchain technology, making it a powerful tool for personal expression and global impact.
Q13. How will you engage and grow the SNPIT community as the platform evolves?
Engaging and growing the community is a priority through platform improvements, community events, and collaborations with influencers. By fostering a supportive environment and continuously innovating, we aim to build a vibrant and engaged community around SNPIT.
Q14. What is your long-term vision for SNPIT, and how do you see it shaping the future of digital photography and blockchain integration?
Our long-term vision is for SNPIT to become a leading platform where digital photography and blockchain converge. By creating a global archive of visual data, SNPIT aims to influence various sectors, from environmental studies to cultural preservation. Through continuous innovation and community engagement, SNPIT will shape the future of photography and blockchain integration, providing a valuable resource for users worldwide.