Enjin, the renowned platform specializing in blockchain solutions for the gaming industry, has announced an exciting new partnership. The company has joined forces with the acclaimed music artist George Murphy and his band, The Rising Sons, to make a significant impact in the real-world asset sector. Already, Enjin has successfully sold 50 million vinyl records.
Enjin Collaborates with George Murphy to Revolutionize Real-World Assets
George Murphy, a highly successful music artist and songwriter, has teamed up with Enjin to reach millions of music enthusiasts and creators worldwide. Together, they are offering a unique music vinyl that provides a cutting-edge digital experience. Through this collaboration, Enjin Blockchain showcases its potential as a platform for enabling digital ownership of real-world assets.
Real-world assets, represented by digital coins, are tied to physical assets. The vinyl project by Enjin signifies a collaboration between three key players in the Enjin ecosystem – George Murphy, The Rising Sons, and the New York Culture Club. The band has contributed their music and intellectual property to the vinyl, while the Culture Club brings their expertise in fashion technology and immersive digital experiences using NFC chips.
The Partnership Will Feature Artwork and Studio Tracks from George Murphy and NFTs
Additionally, The Squirrel, an NFT comic hosted by NFT.io, is the third participant in this collaboration. Created by brothers-in-law Kevin and Bob, The Squirrel focuses on hand-drawn art that stands out from artificial intelligence-generated content. The artwork complements the music project, and the duo is working on developing a non-fungible token as well.
The vinyl record will feature artwork, studio tracks from The Rising Sons and George Murphy on one side, and live tracks on the other. Owners can use NFC-enabled phones to verify ownership and unlock a unique digital experience. Real-world assets empower artists to connect directly with their audience, bypassing traditional limitations.